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Methodology

As industry leaders in data quality, our approach ensures that the quality of this database is second to none and comes with our Data Quality Guarantee. We will exchange or refund every incorrect record (excluding email addresses) if data is returned to us within 30 days of supply.

MI-Europe offers "Market Intelligence" spanning across Europe, the Middle East and Africa. We listen to each individual client need, analysing and implementing a direct marketing campaign structured around each requirement. Using proven techniques that we have used for over 20 years, we regularly make In-depth telephone marketing Interviews on a frequent calling cycle using native language speakers to create a marketing database in real time. We use telephone contacts, email surveys, postal surveys and web site surveys, together with annual reports and data produced by the financial and business press.

Our B2B database validation techniques are second-to-none in the industry. We specialise in being #1 at B2B database management, generation and validation European wide.

Research & Development

The MI Europe database is the result of extensive research into the European Enterprise and Corporate Environment utilising the following methodologies:

  • In-depth telephone Interviews on a 6 month calling cycle
  • Native language speakers for each country
  • Real-time amends on a daily basis